About
Built where booths meet back offices
ForgeBridge Learning started as a facilitation desk for OEM export teams that loved engineering depth but dreaded post-show inbox weeks. We still carry that bias: fewer templates, more operational honesty, and language that survives external reviewers.
Team
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Program Director
Hana Sorell
Builds cohort rhythms for industrial teams that exhibit across Asia and Europe.
Principle 01
Capture beats software. If the booth note is thin, CRM cannot rescue it.
Principle 02
Marketing and sales share one vocabulary for “qualified reply.”
Principle 03
Limitations are listed on purpose—no borrowed urgency.
Milestones
- 2018 — first private workshop for a Busan-based component supplier after KINTEX.
- 2021 — CRM execution sprint packaged for hybrid delivery.
- 2025 — cohorts expanded to include distributor partner seats with cross-org workflow mapping.